3-18

Target Market-context, content, community, online behavior, demographic/psychographic

Manufacturing Information Systems:

Manuf. Resource Planning                     Manuf.Exec.Sys                       engineering systems

-production forecasting               -shop floor                             -cad

-production scheduling                -scheduling                             -cae

-quality control                           -machine control                     -comp.aided process

HUMAN RESOURCE MANAG.

STRATEGIC SYSTEMS-manpower, labor force, succession planning, salary forecast

TACTICAL SYSTEMS- labor cost analysis, career matching, benefits analyze

OPERATIONAL SYSTEMS- recruitment, skill assessment, payroll control,

ACCOUNTING INFO. SYSTEMS

FINANCIAL INFO. SYSTEMS

*cash management, investment management, capital budgeting, financial planning*