4-1-03 Tuesday
push technology-send data to a client without the client requesting it.
Pull technology- opposite of push technology
*the #1 push technology is e-mail.
E-COMMERCE TRANSACTION CYCLE:
1. ATTRACT
2. INFORM
3. CUSTOMIZE-customer configuration
4. TRANSACT
5. PAY
6. INTERACT- customer service
7. DELIVER
8. PERSONALIZE-buying behavior incentives
B2C-RETAILING ON THE WEB
- performance and service
- personalization
- community
- look and feel
- incentives
- security, reliability, and privacy
PROCESS CATEGORIES OF E-COMMERCE
1. ACCESS CONTROL AND SECURITY
2. CONTENT MANAGEMENT
3. WORKFLOW MANGAG.
4. PROFILING AND PERSONALIZATION
5. CATALOG MANAG.
6. EVENT NOTIFICATION
7. SEARCH MANAG.
8. PAYMENT
9. COLLABORATION AND TRADING
CLIENT BROWSER MERCHANTS WEB SERVER
1. VERIFY MERCHANT` 1. VERIFY CUSTOMER
2. RECEIVE ORDER 2. REVIEW PAYMENT
3. RECEIVE PAYMENT 3. AUTHORIZE OR DENY PAYMENT
4. CONFIRM ORDER
E-COMMERCE SUCCESS FACTORS
1. SELECTION & VALUE
2. PERFORMANCE & SERVCE
3. LOOK & FEEL
4. ADVERTISING & INCENTIVES
5. PERSONAL ATTENTION
6. COMMUNITY RELATIONSHIPS
7. SECURITY AND RELIABILITY